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Archive for the ‘Speaking Resources’ Category

Roald Marth Presenting at MIT Sloan CIO Symposium

Wednesday, May 21st, 2008

Technology Evangelist’s Roald Marth is presenting a lunchtime keynote on innovation at today’s MIT Sloan CIO Symposium.

If you’re in front of a desk today, you can tune into the entire day’s worth of presentations live on the web for $10. The agenda can be found here. Looks like that will be Windows only.

The MIT CIO blog provides more information about the event, including profiles of many of the speakers.

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Posted in Speaking Resources | 2 Comments »

Metro Brokers Technology Seminar

Wednesday, November 15th, 2006

Resources cited during the Metro Brokers Technology Seminar

Technology Evangelist

Treo 700 Phones

Treonauts Blog

Fujitsu

Fujitsu T-4215 Tabnote Computers

Fujitsu S500 Scanners

Posted in Bloglines, Fujitsu, Google, Real Estate, Skype, Speaking Resources, Sprint, Treo, Treo 700p, Treo 700w, iTunes | No Comments »

The Lawlor Group Summer Seminar Presentation on Web Marketing

Thursday, June 15th, 2006

I had the honor of speaking at The Lawlor Group Summer Seminar in Minneapolis earlier today about search engine optimization, pay per click marketing, web analytics, and social networking sites. The theme for this year’s seminar is, “Fresh Thinking, New Directions.” Bill Konkol of Marketing Architects, Fritz Vandover of The Lawlor Group and I were tasked with providing fresh thinking and new directions to attendees from a web marketing perspective.

Here is a list of web sites mentioned during today’s presentation:

We received a question near the end of the presentation that had no easy answer. To paraphrase, “How do you use email campaigns to communicate with high school students with multiple email addresses?”

I’d love to hear some ideas on how to address this challenge. Here’s what came to mind:

1. Have students give you a primary and secondary email address. If the primary starts bouncing, switch to the secondary and remind them to log in to update their primary.

2. Use RSS rather than email to communicate with prospects. This may be a bit early for communicating with college prospects, but it’s going to happen. For examples, check out The Lawlor Group’s RSS page, or Technology Evangelist’s.

Additionally, I think it would be important to email both the students and the parents. Parents change their email very infrequently compared to students, so this will be less of a problem with this key decision maker in the college admissions process.

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Posted in Google, Icerocket, Pay Per Click, SEO, Search, Speaking Resources, Web Marketing | No Comments »

Dynatek User Conference Presentation Notes

Wednesday, May 17th, 2006

This is a list of web sites and products mentioned during Roald Marth’s presentation at Dynatek’s 14th Annual User Conference at VisTaTech Center in Livonia, MI:

Dynatek - Thank you to Dynatek for inviting Ro to speak.
Apple - iTunes - The most popular free audio syndication site today.
Skype - Talk for free to anyone in the USA & Canada. Free worldwide Skype to Skype calls.
MySpace - The extremely popular social networking site. Have you joined yet?
Palm - Ro recommends the Treo 700p.
WhereToLive.com - Roald’s Day Job
Technology Evangelist - The blog. Subscribe to keep up to date on technology.
Bloglines - Our preferred feed reader. Create a Bloglines account, then subscribe to Technology Evangelist here.
Google - Our preferred search engine.
Sony - Ro recommends the SZ series laptops.
YouTube - The popular online video site.
Zillow - Check your home’s value here.
Real Estate ABC - Or here.
Kodak 570 - Ro’s favorite digital camera.
Flickr - Popular photo sharing site.
Firefox - A great alternative to Internet Explorer.